Who we are
Basics Life is an Indian menswear brand, started in 1995. Our family has been in menswear since Genesis in 1992; Basics was launched in 1995. We are present all over India: 119 Basics Life stores and more than 2,000 points of sale.
Online: basicslife.com, plus Myntra, Flipkart, AJIO, Nykaa and Amazon.
Buy on basicslife.com for 5% extra off and 30-day free returns.
In stores: Shoppers Stop, Max Fashion, Reliance Trends, Pantaloons and V-Mart, and regional retailers such as Pothys and Kalyan Silks, among many others.
We make shirts, trousers, jeans and T-shirts for men, from office wear to weekend wear. All our shirts are pre-shrunk.
Our own stores charge the same price as the website, and any of our stores will alter our trousers and jeans for you, free of charge.
Find your nearest Basics Life store: basicslife.com/stores